Acquisition Strategy for a Multi-Location Mobile Auto Glass Repair and Replacement Business Using SBA 7(a), Route Consolidation, and Franchise Conversion Potential

Multi-Location Mobile Auto Glass Repair and Replacement

July 17, 20255 min read

This deal review focuses on a multi-location mobile auto glass repair and replacement company servicing individual drivers, car dealerships, rental car agencies, and commercial fleet operators. The company operates across a tri-county region, using a fleet of fully equipped service vans that dispatch to customer sites for windshield replacement, chip repair, ADAS (Advanced Driver Assistance Systems) recalibration, and side/rear glass installation.

The business has grown steadily for over 17 years and now generates $5.2 million in annual revenue with $974,000 in adjusted EBITDA. Its mobile-first model allows it to avoid the overhead of retail shop leases while maximizing customer convenience and technician productivity. Roughly 85% of revenue comes from insurance claims or B2B relationships with fleet and dealership partners, while the rest is direct-to-consumer via website bookings and call-ins.

The business is well-suited for SBA 7(a) financing due to its cash flow, asset-light operations, and predictable daily volume. Opportunities post-close include consolidating technician routes, upselling value-added services (wiper blades, tint, mirror replacement), and potentially franchising the brand in adjacent territories.


Proposed SBA 7(a) Deal Structure

With its profitability and insurable customer base, the deal can be structured as follows:

  • Purchase Price: $3.85 million (3.95x EBITDA)

  • SBA Loan: $2.887 million (75%)

  • Buyer Equity Injection: $385,000 (10%)

  • Seller Financing (Subordinated): $577,500 (15%), amortized over 6 years with 12-month interest-only

Protections and incentives:

  1. 20% clawback on seller note if fleet partner revenue drops by more than 15% in 120 days

  2. Seller earns a bonus if buyer closes five new fleet contracts within first year post-close

  3. Optional consulting agreement for seller to assist with ADAS service line and dealership growth strategy


Revenue and Customer Breakdown

Client segments:

  • Insurance claims (GEICO, State Farm, Progressive): 40%

  • Fleet operators (Amazon contractors, plumbing/electrical firms): 25%

  • Auto dealerships (used car lots and rental car agencies): 20%

  • Retail direct-to-consumer (website bookings, referrals): 15%

Revenue composition:

  • Windshield replacement: $3.2M

  • Chip repair: $720K

  • ADAS recalibration (camera/sensor alignment): $580K

  • Door and rear glass: $390K

  • Miscellaneous (mirror replacement, headlight polish): $310K

Service pricing is insurance-contracted for most work. Retail clients are charged market rates. Dealer and fleet clients receive volume discounts.

No single client exceeds 6% of revenue. Largest 25 clients account for ~58% of total sales.


Fleet and Operations Infrastructure

The business operates a fleet of 14 branded vans, each outfitted with:

  • UV-cured resin injection kits

  • Power vacuum tools

  • OE-grade auto glass stock and sealants

  • Tablets for claims processing

  • ADAS recalibration tools (3 vehicles equipped)

Each van services 5–8 jobs per day depending on geography. Technicians are assigned by zone and scheduled via a centralized dispatch team using route optimization software (currently using Housecall Pro).

Fleet FMV: ~$420,000
Vehicles are fully owned and rotated every 5–7 years.

Buyers should:

  1. Implement tighter fuel usage tracking

  2. Introduce GPS-linked productivity metrics

  3. Evaluate replacing older vans with leased hybrids or electrics


Staffing Model

The company employs:

  • 12 field technicians (W-2)

  • 2 dispatch coordinators

  • 2 customer service reps

  • 1 quality control manager

  • 1 general manager (oversees scheduling, training, vendor accounts)

All techs are certified for AGSC compliance and receive 4 weeks of paid training plus quarterly ride-alongs for quality monitoring.

Techs are paid base + bonus for volume, quality, and customer satisfaction.

Retention is strong, with less than 10% turnover annually.

Post-close plan:

  • Techs to receive retention bonuses at 6 and 12 months

  • QC manager to be transitioned into ops director with incentive tied to review scores

  • Launch referral program for recruiting new techs


Sales and Marketing System

Marketing channels:

  • Google Ads and LSA (local service ads)

  • Insurance partner portals

  • Direct outreach to dealerships and fleet managers

  • 4.8+ average Google rating across 3 counties

$8,000/month average marketing spend produces:

  • 300+ inbound calls/web bookings

  • ~65% insurance work

  • ~25% fleet/dealer referrals

  • ~10% walk-in or personal referrals

Post-close growth opportunities:

  1. Add dedicated B2B sales rep to focus on car rental companies and dealerships

  2. Expand ADAS recalibration partnerships with high-end vehicle owners

  3. Launch membership package for fleet clients with fixed monthly rate + priority dispatch

  4. Pilot e-commerce site for DIY chip repair kits with upsell for full replacement


Facility and Admin

Operations are run out of a 4,200 sq ft leased flex industrial unit:

  • 2 repair bays for ADAS calibration and in-shop installs

  • Admin offices

  • Inventory storage

Lease: $4,800/month NNN with 2 years remaining and 5-year renewal option.

Inventory is stocked weekly from major suppliers and tracked with barcode software. Buyers should consider just-in-time ordering model to reduce holding costs.

CapEx needs:

  • Replace 3 aging vans: $135K

  • Add new recalibration station (OEM-approved): $30K

  • CRM/scheduling platform upgrade: $10K–$15K


Financial Overview

Trailing 12-month financials:

  • Revenue: $5.2M

  • COGS (labor, parts, supplies): $2.71M

  • Gross Profit: $2.49M

  • SG&A: $1.516M

  • Adjusted EBITDA: $974K (18.7%)

Strong margin business, with chip repair and ADAS calibrations producing highest margins (45–50%).

AR is steady, with insurance payers remitting within 15–25 days and fleet accounts on 30-day terms. No significant write-offs in past 24 months.


Compliance and Legal

  • Fully AGSC certified

  • All techs have updated safety credentials and insurance clearance

  • Insurance billing codes (NAGS) verified quarterly

  • Indemnity coverage for worksite incidents and calibration errors

Insurance:

  • $2M GL

  • $1M auto

  • $1M workers comp

  • $1M E&O (for recalibration liability)

No active claims, labor disputes, or OSHA citations.


Working Capital Needs

  • Payroll float: $100K

  • Inventory restocking: $30K–$40K

  • CRM/marketing boost: $15K

  • Seller consulting: $25K

  • Van upgrades and ADAS equipment: $165K (can be leased)


Ideal Buyer Profiles

  • Home service roll-up firms (e.g., garage door, HVAC, window repair)

  • Entrepreneurs with experience in dispatch-based logistics

  • Auto aftermarket services (e.g., detailing, tinting, bodywork) expanding into glass

  • Franchise developers interested in mobile-first field service businesses


Post-Close Execution Plan

  1. Retain all techs and conduct one-on-one meetings with key fleet clients

  2. Launch new ADAS training and pricing model across service area

  3. Segment dispatch by territory to maximize van utilization and upsell ability

  4. Create a re-engagement campaign for 1,000+ past retail customers

  5. Explore franchising model with protected territories and fleet expansion roadmap


Conclusion

This mobile auto glass repair and replacement company represents a rare opportunity to acquire a high-volume, route-based service business with recession-resistant demand and established insurance and fleet contracts. With SBA 7(a) financing, operational simplicity, and seller support for technical service continuity, a buyer can immediately benefit from strong cash flow, while scaling through route densification, upsells, and regional or franchised expansion. For buyers seeking a defensible mobile service brand with reliable customer acquisition and low capex needs, this deal is highly actionable.

Co-Founder and COO of Eagle Dawn Capital

Danny Carlson

Co-Founder and COO of Eagle Dawn Capital

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