
Commercial Pool Maintenance and Repair Company
This article presents a strategic acquisition blueprint for a commercial pool maintenance and repair business serving homeowner associations (HOAs), apartment complexes, hotels, schools, and municipal aquatic centers. With over 15 years of operating history, the company offers weekly and bi-weekly pool cleaning, chemical balancing, equipment repair and replacement, safety inspections, and emergency on-call services.
The business generates $4.2 million in annual revenue and $775,000 in adjusted EBITDA. Approximately 78% of revenue is recurring, generated through multi-year service contracts with HOAs and property management companies. The remaining 22% comes from equipment repairs, pump replacements, resurfacing coordination, and seasonal start-up or shut-down services.
This company is a strong SBA 7(a) acquisition target due to its predictable route-based revenue, low customer churn, and scalable technician model. Strategic upside lies in expanding geographic coverage, upselling chemical automation systems, pursuing municipal pool RFPs, and rolling up smaller pool service companies in nearby markets.
Proposed SBA 7(a) Deal Structure
Due to its strong EBITDA, route stability, and contracted income, the transaction can be supported with traditional SBA financing and seller participation:
Purchase Price: $3.1 million (4.0x EBITDA)
SBA Loan: $2.325 million (75%)
Buyer Equity Injection: $310,000 (10%)
Seller Financing (Subordinated): $465,000 (15%) amortized over 6 years, 12-month interest-only
Risk mitigation and incentives:
20% clawback on seller note if more than 10% of recurring clients terminate in first 6 months post-close
Seller bonus if buyer secures 3 new HOA contracts exceeding $250K total value in first 12 months
Seller to remain available for 9 months to support technician transitions, client retention, and bidding strategies
Client Segmentation and Revenue Profile
Primary customers:
HOAs and community pools (gated communities, subdivisions): 48%
Multifamily apartment complexes: 22%
Hotels and hospitality: 12%
Schools and public aquatic centers: 10%
High-end residential accounts: 8%
Revenue by service line:
Weekly cleaning and chemical service: $2.2M
Equipment maintenance and repairs (pumps, filters, automation): $960K
Start-up/shut-down seasonal servicing: $390K
Emergency services and one-time cleanouts: $270K
Water chemistry consulting, inspection, and audit reports: $380K
Service agreements:
1–3 year terms, typically auto-renewed with CPI-adjusted pricing
HOAs and commercial accounts billed monthly or quarterly
SLAs include guaranteed response times and weekly condition reports
Top 25 clients account for 63% of revenue. No single client represents more than 5.2%. Nearly all clients have been under contract for at least 3 years, and most renew without rebid due to local relationships and SLA fulfillment.
Field Operations and Staffing
The company operates 12 daily pool service routes divided into 3 regional zones. Operations are supported by:
12 certified pool technicians (CPO-certified)
2 field supervisors (zone leads)
2 full-time equipment repair specialists
1 logistics and dispatch coordinator
2 inside account managers
1 operations director (non-owner)
Each service route covers 10–18 pools per week depending on location density. Trucks are GPS-tracked and supply logs are updated daily to monitor chemical usage, time on site, and equipment reporting.
Technician model includes:
Hourly base + route completion bonus + chemical usage efficiency bonus
Training for CPO certification and cross-skilling in equipment diagnosis
Company-provided tools, uniforms, and PPE
Post-close tech retention strategy:
$1,500 bonuses at 6 and 12 months for senior techs
Creation of a lead technician role with field QA responsibilities
Referral bonus for recruiting CPO-certified peers
Fleet, Equipment, and Infrastructure
Fleet:
14 service trucks with chemical storage
2 equipment vans for pump/filter work
FMV: ~$410,000 (owned)
Facilities:
5,200 sq ft warehouse with:
Chemical inventory and mixing station
Equipment repair shop
Technician locker room and briefing area
Offices and dispatch center
Lease: $5,900/month, 3 years remaining with 5-year renewal option
CapEx outlook:
Replace 3 service trucks over 18 months: $75K–$90K
Upgrade routing and client portal software: $12K
Add inventory tracking and water testing integration system: $8K
Sales and Marketing
Client acquisition channels:
Direct outreach to HOA boards and property managers
Referral network of real estate developers and maintenance vendors
Google Ads and map-pack SEO (4.8-star rating)
Presence at local HOA and building services expos
Marketing budget: ~$3,200/month
Post-acquisition growth opportunities:
Launch “Smart Pool Program” upsell for automated chlorinators and remote monitoring systems
Acquire small 1–2 tech operators and consolidate routes
Bid on city and school district pool maintenance contracts
Create bilingual marketing campaign for underserved communities with HOA pools
Add solar-powered heater cleaning and maintenance as a premium service
Financial Summary
Revenue: $4.2M
COGS (chemicals, labor, fuel, parts): $2.26M
Gross Profit: $1.94M
SG&A: $1.165M
Adjusted EBITDA: $775K (18.4%)
Margins:
Cleaning and chemical plans: 48–55%
Equipment repair and replacement: 45%
Start-up/shut-down: 60%
Emergency services: 62%
Billing is mostly subscription-based with pre-set routes. Credit card and ACH preferred. AR aging is minimal, with most accounts under 25 days. No material bad debt.
Legal, Licensing, and Risk Management
Fully licensed with state and county pool servicing requirements
Technicians CPO-certified and trained annually
Fully insured: $2M GL, $1M auto, $1M umbrella, $1M workers comp
No outstanding litigation or regulatory actions
Buyers must transfer pool operator licenses or appoint a qualified manager under state law. Contracts are assignable with 30-day client notice.
Working Capital and Transition Needs
Payroll float: $90K–$100K
Truck replacements (optional lease): $60K
CRM and routing upgrade: $12K
Seller consulting and retention plan: $35K
Emergency repair tool kits and inventory build-up: $15K
Ideal Buyer Profiles
Blue-collar route service business owners (lawn, HVAC, pest)
Franchise operators seeking a recurring revenue platform
Trades entrepreneurs with dispatch and technician management experience
PE-backed field service platforms expanding into pool services or HOA contracts
Post-Close Execution Plan
Visit top 20 HOA and PM clients to ensure continuity and upgrade offerings
Launch Tier 2 service plan with smart chlorinators and remote monitoring
Begin acquisition search of smaller pool service operators in adjacent zip codes
Retain technicians and restructure bonus program for efficiency and upsells
Launch customer portal with real-time service reports, chemical logs, and photo verification
Conclusion
This commercial pool maintenance business offers durable, route-based income and strong retention within the HOA and hospitality sector. SBA 7(a) financing makes the deal accessible while preserving capital for technician retention, software upgrades, and service expansion. Buyers can scale through route density, equipment upsells, and adjacent market roll-ups making this a predictable, cash-flowing platform in a tightly regulated and high-compliance industry.